Make Your Mark: Get a Brandable Web Hosting Reseller
Thinking of going into web hosting? Maybe you've had experience working with your personal web space and would like to take the next step in webmastering. You could make money from hosting, certainly - but if you want to go the hardcore entrepreneurial route, you need to think seriously about marketing. If so, think about getting a brandable Web hosting reseller account.
Why does it matter that your reseller space is brandable? Well, for one thing, a brandable Web hosting reseller account would allow you to mark all the services with your own name, so that you can make entirely new footprints in cyberspace - and cut your umbilical cord from your web host, so to speak.
As a reseller, you can go into various agreements with web hosts over the kind of marketing you will do for their space. With non-brandable reseller accounts you may put up your own hosting company - with its own name, dedicated marketing and tech support agents and everything - but you still need to acknowledge that you're just using someone else's account. This will make you merely an agent of your web host, not an independent distributor.
If you want to be an independent distributor, you need to be free of advertising commitments to a web host. In effect, you will be marketing YOUR services and leaving the heavy server side stuff to the tech guys at your web host. This leaves your hands freer to attend to improving the other vital aspects of your reseller business, such as marketing and promotion. As a reseller, after all, you are essentially a marketer. Efficient advertising should be your first priority!
A brandable web hosting reseller would be most beneficial if you are thinking of playing in the big leagues and distributing large web space allocations, for heavy corporate use. If you want to attract business owners who want to put up medium to high traffic online stores, for example, brandable resellers are a good way to gain their trust in your service. At the very least, you will prove to your clients that you can appreciate the value of making a unique impression.